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Boss Rush Banter: Ubisoft Connect is The Latest Jagged Pill in Game Ownership We’re Being Forced to Swallow

3–5 minutes

Prince of Persia: The Lost Crown, already a lock as one of my favorite games of the year, and one of the best metroidvanias of all time, is a game you can own but potentially be disallowed to play. In fact, if you didn’t know any better, and bought a digital download on PSN, by the time you found out, you technically wouldn’t even be able to return it. See, Ubisoft recently rolled out the need to be an active Ubisoft Connect account holder in order to launch purchased games on your console or PC. This move coincides with their push to Ubisoft+ and an outspoken C-Suite type telling us to get over the notion of game ownership.

Coupled with PSN’s restrictive return policy for downloaded games (i.e. once you’ve launched a game, the return window is closed), and you have a one-two punch that will leave any gamer who opposes that type of policy out the cost of the game or resigned to sign up for UC. A few other companies are rolling this way: EA, Sony (publishing), and 2K Games among them. But as far as I can tell, they stop short of forcing it on users who have outright purchased a game and don’t mind losing cross-play functionality.

While user accounts for free online multiplayer and games-as-a-service are nothing new, this is the first example I’ve seen for a single-player game that has no real need to be played online at all.

In my case, I must have casually signed up for a Ubisoft account at some point in the past because the link process on starting up The Lost Crown amounted to confirming my email and consenting access to my PSPlus account. It wasn’t until researching why Ubisoft was sending me trophy notices instead of my PlayStation that I learned I would have been locked out without it.

Trying to articulate an argument against this practice feels ridiculous. Like, I really shouldn’t have to say it, right? These kinds of catches, this friction between game fan and publisher has been mixed into the water supply at just the right pace for me to taste the bitter gall too late. No, I do not want to sign up for your account, and you really shouldn’t be able to hold a purchase I made hostage because of that. It’s just one more place for my digital life to be at risk, even if I were to religiously tie these annoyances to an ignored email account. Doing so gives about the same amount of piece of mind as opening up a private browser tab. Never mind the extra password juggling each little applet adds. Plus, I bought the game. Take your hooks out of it. It’s mine now.

The slow pull to pry everything we spend our money on out of our grasp is essentially complete, and I hate it. Here in the venue of a fairly low-stakes hobby, we should be able to take those dollars and vote more harshly with them. It pains me to assume that, like video streaming services and the best places to hang out on the internet, game ownership will be enshitified until the youngest of us remember no other state of affairs.

But Andrew, buy physical media! It still wouldn’t have mattered in this case. And at any rate, new games on disc are increasingly likely to become unplayable due to the online nature of the games market. Talking up Prince of Persia to a friend of mine who loved Assassin’s Creed: Odyssey, I just about had him ready to play on my recommendation. And then Ubisoft Connect came up. I envy that as soon as he heard, his mind was made up to skip it, along with anything Ubisoft has cooking. Meanwhile, I’m bummed he won’t be able to join me in loving it.

I will, however, be joining him in not buying from Ubisoft again.

Since drafting this post, a couple of readers have pointed out that some combination of playing offline and backing out of the signup while disconnected can indefinitely delay any kind of hard lockout, at least with a physical game chip on Switch. I, however, feel that my points still stand because if they’ve made it that tricky, they’re in the same league as cable companies and streamers who hide and complicate the steps to cancel service.

Are you with me? Am I overreacting? Am I wrong? What friction have you run into with new games and their various account requirements? Commiserate with me down in the comments or over at the Boss Rush Discord.

Featured Image: Ubisoft


The Boss Rush PodcastThe Boss Rush Podcast is the flagship podcast of Boss Rush Media and the Boss Rush Network. Each week, Corey, Stephanie, LeRon, and their friends from around the internet come together with other creators, developers, and industry veterans to talk about games they’ve been playing, discuss video game and entertainment based topics, and answer questions solicited on social media and the community Discord. 

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GameStop’s $55B Gamble, Xbox Cancels Copilot, & AMD’s “RAMpocalypse” - Boss Rush Podcast - A Podcast about Video Games

Email us your ⁠⁠⁠⁠⁠questions and topic ideas to the podcast here⁠⁠⁠⁠⁠.Support ⁠⁠⁠⁠⁠⁠⁠⁠⁠Boss Rush on Patreon⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.GameStop just shocked the internet with a massive $55.5 billion intent for eBay, Xbox is pulling the plug on Gaming Copilot, and AMD warns AI demand could drive gaming component prices even higher.This week on the Boss Rush Podcast, Corey Dirrig and LeRon Dawkins discuss one of the most surprising weeks in industry news.They discuss CEO Ryan Cohen’s baffling “transformational” plan for GameStop with a potential acquisition of eBay, Xbox’s continued leadership shakeup, the future of AI in gaming, and why rising RAM prices could impact every gamer heading into the fall. They also share their reactions to Nintendo’s surprise reveal of a cinematic new take on Star Fox 64 for Switch 2 and discuss whether this long-awaited revival could finally push the franchise forward again.This and more on the Boss Rush Podcast. Join the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Boss Rush Network Community Discord⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.Follow the Boss Rush Network on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠X/Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Bluesky⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Threads⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, and ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.Thanks for your continued support of the Boss Rush Podcast and the Boss Rush Network! If you listen on podcast services, leave us a 5 star rating and a nice review or comment. If you're listening to this episode on YouTube, subscribe to the channel, like the video, leave a comment, and hit the bell so you don't miss an episode posting. ⁠⁠⁠⁠⁠⁠⁠⁠⁠Visit our website for more great content⁠⁠⁠⁠⁠⁠⁠⁠⁠ from Boss Rush and our community.

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The future of Xbox just got a whole lot more interesting with potential leaks, leadership shakeups, and a surprise shadow drop. This week on Xbox Casuals, ⁠Corey Dirrig⁠ and ⁠Josh Finney⁠ discuss new Xbox CEO Asha Sharma's continued aggression in player-first moves, the latest in leadership changes, Forza Horizon 6 and whether legit city racing could finally return to the series in its Japanese setting, the potential Halo 2 and Halo 3 remakes, and talk about why IO Interactive’s James Bond: First Light already feels like a Game of the Year contender. Plus they look ahead to the June Showcase, discuss if Fable can survive the GTA VI hype cycle, and what they could possibly see in the 30 minute showcase of Gears of War: E-Day. This and more ⁠this week on Xbox Casuals⁠. Join our communities:⁠Boss Rush Community Discord⁠ ⁠Tower Casuals Destiny Discord⁠Follow our Hosts: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Corey Dirrig⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, Founder of Boss Rush Media, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tower Casuals: The Destiny Podcast⁠,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Boss Rush Network⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Josh Finney⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, cofounder and cohost of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tower Casuals: The Destiny Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. 

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