In a memo posted to their website on March 6, 2024, media and entertainment company Rooster Teeth announced that they are closing their studio.
General Manager of Rooster Teeth Jordan Levin released a statement upon the release of the news.
Dear Rooster Teeth,
Since our founders created and uploaded their first video on the then-called World Wide Web in 2003, Rooster Teeth has been a source of creativity, laughter, and lasting innovation in the wildly volatile media industry.
We’ve read the headlines about industry-wide layoffs and closures, and you’ve heard me give my perspective and updates on the rapidly changing state of media and entertainment during each of our monthly All Hands meetings.
Since inheriting ownership and control of Rooster Teeth from AT&T following its acquisition of TimeWarner, Warner Bros. Discovery continued its investment in our company, content and community. Now however, it’s with a heavy heart I announce that Rooster Teeth is shutting down due to challenges facing digital media resulting from fundamental shifts in consumer behavior and monetization across platforms, advertising, and patronage.
Please note, the Roost team is not currently impacted by this action as the Roost Podcast Network will continue operating and fulfilling its obligations while WBD evaluates outside interest in acquiring this growing asset.
We have many questions to answer in the coming days and weeks, and the opportunity to work together to implement the best way to wind things down for us and our community. We’re working through what comes next in real time, and we will be as open, direct, and accessible as possible. Thank you all in advance for your patience and support of one another.
Let’s take a moment to celebrate our 21-year contribution to the zeitgeist, advancing creativity and outlasting many of our peers from the early days of online video and digital-first content.
Rooster teeth has launched shows such as RWBY, Red vs Blue, and more over their 21 years in business. Started in a garage in Buda, Texas, Rooster Teeth grew into a studio of international reknowned.
Levin applauded the company celebrating how they turned original IP into games, comic books, and VTubers. He continued on to celebrate how they trailblazed content creation and “paved the way for new media models.
In conclusion, Levin ended his statement with this note.
Though not intentional, It’s only appropriate that our last season of “Red vs. Blue” coincides with us navigating this closure together. Our legacy is not just a collection of content but a history of pixels burned into our screens, minds, and hearts. Rooster Teeth has made an indelible mark on the media industry, and we should be so proud of the countless ways we pioneered a business connecting creators and content with a dedicated community.
Chelsea Atkinson, Director of Community for Rooster Teeth, posted that the staff at Rooster Teeth is processing the news which was announced in an all-hands meeting this morning.
Sources: Rooster Teeth
Featured Image: IMDb
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